- Cadbury World At a Glance
- Our tips for successfully visiting Cadbury World
- - Best time to visit Cadbury World
- - Duration of the visit
- - Some practical advice
- What to do when you visit Cadbury World?
- - 4D Chocolate Adventure
- - Chocolate Making
- - Have a go
- - Aztec Jungle
- How much does a ticket to Cadbury World cost?
- How do I book a ticket to Cadbury World online?
- Are there guided tours of Cadbury World?
- Are there combined tours with other monuments in Birmingham?
- Opening Hours
- How do I access Cadbury World?
- Where to park near Cadbury?
- Where to stay near Cadbury World?
On holiday in Birmingham? Find all our tips for visiting Cadbury World, the famous chocolate museum!
Birmingham is the second largest city in England. In the 19th century, Birmingham was the economic centre of England due to its manufacturing power. Today, many traces of this can be seen in the monuments dating back to the Industrial Revolution. Among Birmingham's famous industries was the Cadbury factory. Does this name mean anything to you? If the most greedy remember it, it is because it is the famous chocolate with the purple packaging.
Today, in addition to being a chocolate factory, Cadbury World is a veritable chocolate museum. With half a million visitors each year, it is the number one tourist attraction in Birmingham. In addition to travellers on holiday in England's second city, Cadbury World also attracts many students and school groups for all the learning that the museum provides.
So if you too are a fan of chocolate (and even if you're not), come and visit Cadbury World in Birmingham. Follow us for a little treat!
Read also: The 10 must-do things to do in Birmingham
Cadbury World At a Glance
The year is 1824. Birmingham is in the midst of the Industrial Revolution, a man named John Cadbury starts selling tea and coffee in his factory on Bull Street in Birmingham. A few years later, he started selling chocolate. His success led him to market his products in India and Pakistan. The company was renamed Cadbury Brothers Limited.
In 1879, after the founder of the company retired, his sons, Richard and George Cadbury, decided to move the factory to Bournville, a town a few kilometres from Birmingham. The Birmingham plant was unable to handle such a large production volume.
Afterwards, the industrial revolution having packed its suitcases, the city of Birmingham turned more towards the tertiary sector, in particular tourism. Taking advantage of this opportunity, Morgan Anderson inaugurated the Cadbury World Museum on 14 August 1990. It was such a success that in 2003, a new Cadbury World opened in Dunedin, New Zealand.
Since then and today, it is now possible to visit Cadbury World in Birmingham and New Zealand.
Our tips for successfully visiting Cadbury World
Best time to visit Cadbury World
We strongly advise you to visit Cadbury World early in the morning for two reasons. Firstly, the parking spaces in the park fill up very quickly. If you don't want to drive around in circles for long minutes, it's best to get there first. On the other hand, if you come after 2pm, you will have to wait an hour and a half before you can visit Cadbury World's main attraction, the 4D experience. During this time you can of course explore the rest of the park.
In addition, for those who wish to visit Cadbury World in peace and quiet (especially for health reasons), there are Relaxed Sen Sessions. These are defined days of the year when the number of visitors is limited. The days of these sessions are indicated on the park's website. Tickets to visit Cadbury World in Relaxed Sen can be purchased either by phone or directly online.
Duration of the visit
To visit Cadbury World, it takes an average of three to four hours. This time obviously depends on each individual, as you can stay more or less long in each attraction. It is also possible that you may spend more time at weekends or during school holidays, due to the large number of visitors.
Please also note that the last entries are eligible one and a half hours before the park closes. If this is the case, plan to come if you want to have time to visit everything.
Some practical advice
Cadbury is a chocolate factory. So, as you can imagine, there is a chocolate tasting scheduled during your visit. So much the better for the more gourmet! On the other hand, if you have the slightest allergy, such as peanuts for example, remember to check the composition of each chocolate so you can enjoy it.
The park is extremely well equipped for people with disabilities. If you are in a wheelchair, all the main attractions are accessible. Similarly, if you have hearing or sight problems, special lights or hearing aids are provided.
What to do when you visit Cadbury World?
A visit to Cadbury World is a plunge into the world of chocolate. With its 14 areas full of animation and incredible stories, you won't have time to get bored. Let's take a look at the main things to do at Cadbury World.
4D Chocolate Adventure
This is the main attraction at Cadbury World. And indeed, it's worth a visit! On the menu is a 4D movie theater that immerses you in the wonderful world of chocolate making. Aboard a Crunchy roller coaster and a special plane piloted by Caramel Bunny, you'll find all the emblematic characters of the Cadbury brand here. Fasten your seatbelts, the journey is likely to be eventful!
Beware, 4D Chocolate Adventure is popular with young and old alike. It is therefore essential that you book your tour in advance. Otherwise, you will not be able to join the adventure.
Although Cadbury was originally a chocolate factory, the workers still work there today for your enjoyment. Take advantage of your visit to discover the Cadbury behind the scenes where demonstrations and history await you under the sign of tradition. And because culinary demonstrations rhyme with tasting, you will be invited to taste the famous chocolate. Probably one of our favourite attractions...
If you wish to leave with a souvenir, this place hosts a small shop with many handmade objects.
Have a go
Now that you know how to make chocolate, it's time to put it into practice. With "Have a go", Cadbury World invites you to make your own chocolate! Ingredients, shape and the possibility to have your name on it: everything is there to create your own delicacy.
So will your talents measure up to Cadbury World's chocolatiers?
The Aztek jungle takes you back 1000 years to the heart of a Mexican rainforest. Here, the story of chocolate is told to you. Between waterfalls and dense vegetation, you discover the origins of cocoa, born in the heart of the Aztec culture. A culinary journey through time, in which you will meet the Aztec Emperor Montezuma, a mythical character in the history of cocoa.
So, who imported cocoa to Europe? The answer is in the jungle!
How much does a ticket to Cadbury World cost?
Cadbury World's tariffs are as follows:
- Adult: 18 pounds
- Child 4 to 15 years old: 13.25 pounds
- Children under 4 years old: free
- Adult over 60 years old or students: 13.65 pounds
- Family of 4 people: 53.80 pounds
- Family of 5 people: 64.60 pounds
Pleasenote: if you receive a discount for visiting Cadbury World, please remember to bring a receipt.
How do I book a ticket to Cadbury World online?
As previously mentioned, it is imperative that you purchase your ticket to visit Cadbury World in advance. Tickets can be purchased by phone or online.
If you would like to book your tickets online, simply visit the Cadbury website or a specialist tour and activity platform. You will then have to choose the attractions you wish to visit, choose the date of the visit and fill in your information.
Please note that if you book online, you will receive a 5% discount on the standard price.
Are there guided tours of Cadbury World?
There are no guided tours of Cadbury. However, the tour of the park is very intuitive. Cadbury World is divided into 14 consecutive zones. So you can't get lost. In addition, there are several zones dedicated to the history of chocolate, the city or the Cadbury business itself. So you don't need a guide, as everything is very well explained in the park. All you have to do is follow the walk!
Are there combined tours with other monuments in Birmingham?
It is possible to combine a visit to Cadbury with a unique chocolate experience. This is a two-hour session with one of Cadbury World's chocolatiers. They will teach you how to make your own chocolate. He will stay with you and accompany you to help you make the best chocolate.
The Chocolatier Experience price is 51 pounds per individual. If you choose to combine this experience with the Cadbury World, it costs 69 pounds.
Opening times depend on season and days. For example, at the end of July and throughout August, the park is open between 9am and 4.30pm. It is closed the first half of January. In general :
- From Monday to Friday: from 10 am to 3 pm.
- Saturday and Sunday: from 9:30 am to 4 pm
To make sure you visit Cadbury World, we recommend that you refer to the site's calendar.
How do I access Cadbury World?
Cadbury World is located in Bournville, a few kilometres from Birmingham.
- By train: you can access it by train from Birmingham New Street Station. You will need to take the West Midlands Railway line which drops you off at Bournville Station. From there it is a 15 minute walk to Cadbury World.
- By bus: you can take the 11A, 11C or 48bus lines.
- By car: From Birmingham, just follow Bournville. Then you will have Cadbury World directions displayed to help you find your way.
Where to park near Cadbury?
If you are driving to Cadbury World, you can park in the car park just outside the entrance. This is free, but you may have to look for a while if you come during busy periods.
Where to stay near Cadbury World?
When visiting Cadbury World, you can stay in Bournville which allows you to walk to the park. Bournville is not a very touristy city, so you may wish to stay in Birmingham if you are staying in Birmingham. You can also opt for Jewellery quarter, the new modern district of the city. For more information, please read our article "Where to stay in Birmingham".
You are now ready to visit Cadbury World, to your taste buds!